The Prestigious ASEAN Business Awards 2017

August 3rd, 2017
The ASEAN Business Awards 2017 will be held on September 6, 2017.

The ASEAN Business Awards 2017 will be held on September 6, 2017.

ASEAN Business Advisory Council just concluded the search for the ASEAN Business Awards. On September, we will be announcing the latest batch of winners for ABA 2017.

The ASEAN Business Awards was created by the ASEAN Business Advisory Council in 2007 to give recognition to the enterprises who have contributed to the growth and prosperity of the ASEAN economy. Aside from recognizing the ASEAN enterprises, ABA also serves as a platform to spread information concerning the ASEAN Economic Community.

This year, as Philippines hosts the 50th year of ASEAN and the 10th year of ABA, we are giving the spotlight to the small and medium enterprises who have become great business players not only in their country but across the region as well.

Since 2017, ABA has recognized more than 100 companies under these categories: Growth, Employment, Innovation, and Corporate Social Responsibility. It has also recognized enterprises under the Priority Integration Sectors which includes electronics, e-ASEAN, healthcare, wood-based products, automotives, rubber, textiles, agri-food, fisheries, retail, logistics, and tourism.

A special award called Friend of ASEAN will also be given to enterprises which have created massive social and economic impact in the ASEAN community. ABA 2017 will also recognize outstanding women entrepreneur, and young entrepreneur. With our mission to promote inclusive growth across the region, we also added the category of Inclusive Business which will showcase business models which tapped low-lying communities as part of the value chain.

There are enterprises and entrepreneurs who have stood the test of time, surpassed challenges, and inspired others through their success who are worthy to be identified as legacies in the ASEAN region.

We received a great number of applications. We even had to extend the deadline twice! Soon, our board of judges with representatives from all ASEAN member countries will come to deliberate on the winners per category.

Philippines has won several awards from ABA. Some of the winners include Henry Lim Bon Liong (SL Agritech), Anya Lim (Anthill), Sherill Quintana (Oryspa), JD Abenaza (Zeenoh), Teresa Laurel (Goto King), Alfredo Yao (Zesto), Crispin Muyrong (Sunlight Foods), Junie Del Mundo (EON), Maria Coronel (Pointwest Technologies), Sandy Montano (CHEERS), Paulo Tibig (VCargo), Ferdinand Ferrer (EMS Components), Philip Young (Global Foods Solutions), and Marlon Rono (Magsaysay Maritime).

Tony Fernandes, the man behind the successful airline Air Asia, was also an awardee of ABA. He was awarded in 2015 under the ASEAN Priority Integration Sector Award. Last 2015, I met him during the APEC SME Summit wherein he was a speaker. Behind a successful man is an inspiring story of turning a childhood dream into a reality.

From an existing but dying airline, he reformatted Air Asia with the mission of providing accessible and affordable flights to passengers. A hands-on leader that he is, he has worked on the ground and in the cabin.

Today, Air Asia has grown from a Malaysian domestic airline to a low-cost carrier in Asia. Under his leadership, Air Asia has been awarded several times for being the world’s best low-cost airline company.

Air Asia has indeed changed and contributed to the tourism sector in the region by providing reliable connection among ASEAN countries.

Myanmar travel company, Adventure Myanmar Tours and Incentives also won an ASEAN Priority Integration Sector Award last year. Zar Ni Htwe, the company’s managing director who was well-versed in the tourism sector, received the award. Adventure Myanmar was recognized for its quality service in giving its clients a remarkable vacation in different hotels and resorts.

Singapore’s Health Management International (HMI) also won an award on healthcare last 2015. HMI is a private healthcare provider which owns hospitals. Aside from Singapore, HMI is present in Malaysia and Indonesia.

In 2008, Martha Tilaar, the chairwoman of Martha Tilaar group, was recognized for her efforts in bringing traditional Indonesian beauty traditions to the modern age. The company is a producer of beauty products and services and has expanded its distribution worldwide.

These companies are just some of the noteworthy and remarkable enterprises across the ASEAN region. We look forward to the latest batch of winners. I personally watch out for the inclusive business awards who will be a great example for other companies to have inclusive business models in their business process. Aside from this, I am also excited to recognize the legacy awardee who is an inspiration to many.

Go Negosyo has recognized a lot of entrepreneurs in the past but this time, as chairman of the ASEAN Business Advisory Council, I am proud to lead the search for outstanding SMEs who have played their part in their respective economies and are on their way to become global players.

Watch out for the ABA 2017 winners this coming September 6!

***

PA Joey Concepcion with former US Secretary of State Madeleine Albright.

PA Joey Concepcion with former US Secretary of State Madeleine Albright.

I had the privilege recently to join a small group dinner with former United States Secretary of State Madeleine Albright. The intimate dinner was hosted by US Ambassador Sung Kim and was attended by  Amb. Bobby Romulo, Amb. Joey Cuisia, and the newly appointed Amb. Jose “Babe” Romualdez. Madam Albright was the first woman secretary of state during the Clinton administration in 1997.

During my short encounter with her, Madam Albright who is known as strong-willed and outspoken, was accommodating and full of wisdom. When she left her position in 2001, she has written several best-selling books and has launched a private investment fund called Albright Capital Management which is an investment firm focusing on emerging markets.

I told her that even at her age, which is 80, she is still an amazing woman. She even signed a photograph of her for my wife who is a big fan of hers.

She is just one of the empowered women I have met for the past years. There are a lot of women who are worthy to be honored and recognized for their selfless contribution in their respective organizations and country. It was indeed an honor to meet the Secretary.

Businesses Reality TV Show ‘The Final Pitch’ Premieres July 29 on History

July 29th, 2017
John Aguilar, Joseph Calata, Mica F. Tan, Henry Lim Bon Liong, Joe Magsaysay.

John Aguilar, Joseph Calata, Mica F. Tan, Henry Lim Bon Liong, Joe Magsaysay.

The long wait is over. For the first time on Philippine TV, viewers will see the coming together of the best and brightest entrepreneurs on a reality TV show that will link them to multi-millionaire and billionaire investors who are searching to own a piece of the next big business idea. All of them will go through a business boot camp and series of challenges for their chance to make the pitch of their lives in a once-in-a-lifetime funding round.

Entitled ‘The Final Pitch’, the reality TV show is loosely inspired by the Emmy Award-winning shows ‘Shark Tank’ and ‘The Apprentice,’ and will challenge entrepreneur contestants in the realities of scaling their existing businesses. The show is set to premiere on History Channel this July 29, 2017 at 8:30 pm.

“The Final Pitch is a result of my personal mission as well as a collective advocacy of a lot of business owners who would like to see SME entrepreneurs grow and succeed,” shares the creator and host of The Final Pitch, entrepreneur TV producer John Aguilar.

Aguilar has assembled a formidable lineup of investors that include the multi-awarded Chairman and CEO of the Sterling Group of Companies, Dr. Henry Lim Bon Liong; self-made billionaire and the youngest chairman of a publicly-listed company in the PSE, Joseph Calata; Co-founder of Potato Corner and now Venture Capitalist Jose “Jomag” Magsaysay; and lastly, 25-year old millennial CEO of the MFT Group of Companies, Mica Tan.

In addition to the potential funding from the investors, contestants will receive business coaching and networking opportunities from an esteemed lineup of mentors, who are composed of well-known business experts and inclusive business champions, namely Presidential Consultant for Entrepreneurship Joey Concepcion; former President of MicroVentures, Inc., Senator Bam Aquino; internationally renowned industrial designer Kenneth Cobonpue and; the gurus of the Masters in Entrepreneurship program of the ACE Center for Entrepreneurship and Management Education, among others.

The Final Pitch contestants Khit Flores, Eunice Guerrero, Mitch Chilson, Jethro Cabanban, Bryan Reyes, Pat Zulueta, Joshua Aragon, Paul dela Fuente, PA Joey Concepcion, The Final Pitch co-executive producer Monica Aguilar, and The Final Pitch creator and host John Aguilar at the Prosperity for All Summit 2017.

The Final Pitch contestants Khit Flores, Eunice Guerrero, Mitch Chilson, Jethro Cabanban, Bryan Reyes, Pat Zulueta, Joshua Aragon, Paul dela Fuente, PA Joey Concepcion, The Final Pitch co-executive producer Monica Aguilar, and The Final Pitch creator and host John Aguilar at the Prosperity for All Summit 2017.

“We are excited to introduce our exciting lineup of entrepreneurs and businesses that have made it to the show.” shares Aguilar. Being an international search, the show has attracted contestants from around the globe, with entrepreneurs flying in from Silicon Valley and the United Arab Emirates, and from across the country with hopefuls representing the Visayas and Mindanao. Various industries were also represented, from fintech companies to food, services, and unique inventions.

Callout for Season 2

The show is already accepting applications for the show’s second season. To join The Final Pitch Season 2, applicants will be required to fill up and submit an online entry form to The Final Pitch via its official website TheFinalPitch.ph. Investors interested in becoming a part of the show or investing in the entrepreneurs behind the scenes may also get in touch with The Final Pitch through its website.

The Final Pitch premieres every Saturday at 7:10 pm with replays every Sunday at 8:30 am and Mondays 7:35 pm on History Channel. The show is supported by Canon, Toyota, GoNegosyo, StartUp Village, ACE Center for Entrepreneurship and Management Education, Alphaland City Club, Atelier A, Akira Alphaland Makati Place, and Burst.

‘The Final Pitch’ is produced by Streetpark Productions Inc., the company behind the longest-running real estate and construction TV show Philippine Realty TV. For more info and for partnership inquiries, visit TheFinalPitch.ph or call 0917-8136674.

In Honor of Our Soldiers

July 27th, 2017
President Rodrigo Duterte personally condoled the bereaved families of the 101 troops killed in Marawi.

President Rodrigo Duterte personally condoled the bereaved families of the 101 troops killed in Marawi.

It has been two months since the war broke out in Marawi City. Many families were displaced, not knowing if they can still return to their houses. Many lives were lost fighting for sovereignty and peace. These people are worthy to be recognized and honored.

Last Tuesday, July 25, we celebrated the lives of our fallen heroes who died fighting for the country. Over the span of 10 days, our team had to call the members of the 101 bereaved families to inform them that the Go Negosyo Kapatid community will be honoring them. Our team burned the lines to contact and research them by all means of communication. We want everyone to be here in Manila and no one should be left behind.

Members and representatives of the families were all flown here in Manila to receive the assistance the Kapatids big-heartedly provided. Philippine Airlines, thanks to Dr. Lucio Tan and Mike Tan, extended all their support by sponsoring the flights of the families. Since some of them was not able to get copies of their tickets, PAL still accommodated them just by showing their IDs.

Upon their arrival here in Manila, they conveniently stayed at Hotel101 owned by Injap Sia who also supported the project not just by providing the accommodation, but also provided meals for the families.

When they arrived in Manila, they were still grieving. On their first night, when they met with the AFP officers and Duterte Cabinet Spouses, many were still crying. I personally saw the sadness in their eyes.

On the day of the turnover ceremony, the families arrived by buses. While waiting for the President to arrive, we felt that something is missing. On one side of the venue people were all weeping while on the other side, the business community was cheerfully greeting each other. To set the proper tone of the event, paused the socialization and started with the pre-program. After sharing the stories of some of the fallen heroes, we requested some of our Go Negosyo big brothers to converse with the families. Former President Gloria Macapagal-Arroyo approached the wives and parents of the fallen troops. She chatted with them and held their hands as they talk. The cabinet spouses led by Betty Medialdea and Edith Lorenzana went around also to console the families. My wife and the other women entrepreneurs ended up crying with the families as they hear their stories. I was told that Alfredo Yao also teared up talking to the families. Steve Benitez also shared in our Viber group, “Frankly speaking, I didn’t know how to approach them at first. Hearing them share their stories grounded me and made me grateful. It was difficult to listen because there was no amount of words that could ease their pain. All I could offer was my presence, and my prayers for their families and continued support.”

When President Duterte arrived, we played an emotional video of some families sharing the messages to their fallen soldiers. During my talk, I honored and gave thanks for the lives of our troops. We were there to honor the 101 troops. It was hard to talk about death and how the families were feeling. with the presence of the Go Negosyo Kapatids and the President, we somehow made the wives, parents, siblings, and children of the troops that they are not alone in this time of grieving.

During the turnover ceremony, the families were personally greeted by the President. He even took the children with him on his lap. I have to hold one of them as well.

After the program, many approached me for some photos. Many of them were happily thanking me for what we did. People congratulated me but it is I who should congratulate them. We are all instruments of change and of hope. I am glad I was able to break my own fear on dealing with situations like this. Sometimes we would shy away from the real issues in life and live in our comfort zones. But moments like this will make us realize the real life.

The atmosphere changed a lot. It was now a different feeling compared to the time I saw them enter. This is now part of the healing process. We promised the families that we will continue to help them. They can call us anytime. We are also providing mentoring since they are receiving more financial assistance. Sec. Ramon Lopez (DTI), Sec. Bebot Bello (DOLE), and Sec. Boy Dela Pena (DOST) also offered assistance.

Ginggay Hontiveros-Malvar who was the project coordinator of our Go Negosyo Kapatid for Marawi coordinated with the officers in charge in Marawi to deliver assistance to the displaced families and deployed soldiers since the war started.

President Duterte thanked all the big brothers, “Joey, he’s an active organizer at iyong mga kaibigan niyang negosyante, marami pong salamat sa inyong lahat and we will remember you.”

Thank you to our Go Negosyo big brothers especially the Federation of Filipino-Chinese Chambers who supported this project. You are all blessings to the people who needed help. Your support has provided the families with hope to continue their lives. I assure all of you that your donations and support are well appreciated.

This is one of our missions in life – to help those who are in need. And this is a worthy cause to pursue. As entrepreneurs, we are dealing with businesses everyday but for programs like this, we are in touch with our roots to help our fellow countrymen.

To the bereaved families, we are all here with you.

To our 101 troops, we appreciate your bravery and sacrifice. You have lived a meaningful life. Salamat magigiting na mandirigma.

DTI and ASEAN BAC Pushes for MSME Development

July 24th, 2017
RJ Ledesma, Le Duy Binh (Chief Economist of Economica Viet Nam), Fatin Arifin (Vice President of Young Entrepreneurs Association of Brunei), Sec. Ramon Lopez, Cecilio Pedro, Dr. Benjamin Quinones (Chairman of Asian Solidarity Economy Council), and PA Joey Concepcion.

RJ Ledesma, Le Duy Binh (Chief Economist of Economica Viet Nam), Fatin Arifin (Vice President of Young Entrepreneurs Association of Brunei), Sec. Ramon Lopez, Cecilio Pedro, Dr. Benjamin Quinones (Chairman of Asian Solidarity Economy Council), and PA Joey Concepcion.

Last Friday, MSMEs were once again put on the spotlight as the Department of Trade and Industry hosted the ASEAN 2017 MSME Development Summit, a part of the ASEAN @ 50 activities under the Philippine chairmanship. ASEAN Business Advisory Council is in full support of this program for MSMEs.

Trade Secretary Ramon Lopez, who was one of the staunch MSME champions in the country since his time with Go Negosyo reiterated the role of MSMEs in the growing economy not just in the country, but also across the ASEAN region. He said, “Growth can only be successful if we empower the bottom of the pyramid.” He shared stories of how some entrepreneurs started from being small to successfully leveling up.

I was honored to be part of the forum discussing the goal of ASEAN which is providing prosperity for all. I was joined by Dr. Hafsah Hashim, CEO of SME Corporation Malaysia; Senator Juan Miguel Zubiri, Chair of Senate Committee on Trade Commerce and Entrepreneurship; Mr. Kurt Wee, President of Association of Small and Medium Enterprises Singapore; and Gov. Nestor Espenilla Jr., Governor of Bangko Sentral ng Pilipinas.

As I have shared during my speech, The power of mentorship is the key to helping us succeed.” This is why aside from the DTI-Go Negosyo Kapatid Mentor ME program, one of the successful private-public partnership programs, ASEAN BAC established the ASEAN Mentorship for Entrepreneurs Network (AMEN) which will create the largest pool of mentors across the region.

It is exciting to know that we all have one vision for the MSMEs and that is for them to become an integral part of the economy, for them to be embraced by a greater market making them level up. Our advocacy in partnership with DTI remains constant in brooding the efficiency of entrepreneurial culture in our country.

By bringing together private and public sectors, the government, enablers and the taking MSMEs to another level, we can have the prosperity for all. This is the start of an affluent change and productivity of the MSMEs in our country. We are working hard to empower MSMEs to excel, for them to become part of our developing economy and by putting them in the forefront of the business.

The whole day discussion of the 7Ms (Mindset, Mastery, Mentoring, Markets, Money, Machines and Models) were all for one mission – for MSMEs to achieve prosperity.

Usec. Zenaida Maglaya opened the program introducing the MSME Development Summit's theme.

Usec. Zenaida Maglaya opened the program introducing the MSME Development Summit’s theme.

Trade Secretary Ramon Lopez shared that MSME development is part of the Duterte administration's economic agenda. He said, "This is intetgral part of President Duterte's plan to achieve inclusive growth and prosperity for all and uplift all the quality of life for all Filipinos."

Trade Secretary Ramon Lopez shared that MSME development is part of the Duterte administration’s economic agenda. He said, “This is intetgral part of President Duterte’s plan to achieve inclusive growth and prosperity for all and uplift all the quality of life for all Filipinos.”

Presidential Adviser for Entrepreneurship and ASEAN Business Advisory Council Chairman Joey Concepcion discussed the importance of mentoring for MSMEs.

Presidential Adviser for Entrepreneurship and ASEAN Business Advisory Council Chairman Joey Concepcion discussed the importance of mentoring for MSMEs.

Sen Miguel Zubiri who is the chair of the Senate Committee on Trade, Commerce, and Entrepreneurship stressed that MSMEs must be resilient. "Tjere are many stories of those who have not been successful in their first attempt. Be resilient, you will come through many obstacles, but when you survive, you win."

Sen Miguel Zubiri who is the chair of the Senate Committee on Trade, Commerce, and Entrepreneurship stressed that MSMEs must be resilient. “Tjere are many stories of those who have not been successful in their first attempt. Be resilient, you will come through many obstacles, but when you survive, you win.”

Mr. Kurt Wee, President of Association of Small and Medium Enterprises in Singapore advised MSMEs to define their "gameplay." He said, "If you can perceive it, you can achieve it. If you can't see it, your team can't do it. When you see it in your mind, you can drive it to happen."

Mr. Kurt Wee, President of Association of Small and Medium Enterprises in Singapore advised MSMEs to define their “gameplay.” He said, “If you can perceive it, you can achieve it. If you can’t see it, your team can’t do it. When you see it in your mind, you can drive it to happen.”

Bangko Sentral ng Pilipinas Governor Nestor Espenilla also joined the keynote forum discussing how the Philippines has opened the market for financing institutions.

Bangko Sentral ng Pilipinas Governor Nestor Espenilla also joined the keynote forum discussing how the Philippines has opened the market for financing institutions.

Datuk Dr. Hafsah Hashim, CEO of SME Corporation Malaysia related the growth of MSMEs in the region by comparing it to the statistics 10 years ago.

Datuk Dr. Hafsah Hashim, CEO of SME Corporation Malaysia related the growth of MSMEs in the region by comparing it to the statistics 10 years ago.

One of the Go Negosyo advocates, Cecilio Pedro of Lamoiyan Corporation was part of the discussion on promoting mindset of MSMEs.

One of the Go Negosyo advocates, Cecilio Pedro of Lamoiyan Corporation was part of the discussion on promoting mindset of MSMEs.

Dean Pax Lapid, Rex Daryanani, Asec. Bles Lantayona, and PA Joey Concepcion.

Dean Pax Lapid, Rex Daryanani, Asec. Bles Lantayona, and PA Joey Concepcion.

Rex Daryanani, Sen. Migz Zubiri, PA Joey Concepcion, and Sec. Ramon Lopez.

Rex Daryanani, Sen. Migz Zubiri, PA Joey Concepcion, and Sec. Ramon Lopez.

 Cecilio Pedro, Marife Zamora, PA Joey Concepcion, and Emma Imperial.

Cecilio Pedro, Marife Zamora, PA Joey Concepcion, and Emma Imperial.

Jay Yuvallos, Chairman of MSME Working Group of ASEAN BAC, said that MSMEs must develop self-mastery.

Jay Yuvallos, Chairman of MSME Working Group of ASEAN BAC, said that MSMEs must develop self-mastery.

Dean Pax Lapid was part of the session on Master and Mentoring toward competitiveness and resilience.

Dean Pax Lapid was part of the session on Master and Mentoring toward competitiveness and resilience.

ASEAN Coordinating Committee on MSMEs Chairman and Business Advisory and Services Darussalam Enterprise Head Norlela Suhailee said "Each country should really open up to the best practices of other ASEAN member countries."

ASEAN Coordinating Committee on MSMEs Chairman and Business Advisory and Services Darussalam Enterprise Head Norlela Suhailee said “Each country should really open up to the best practices of other ASEAN member countries.”

PA Joey Concepcion, Dean Pax Lapid, Thomas Suhartono (ASEAN BAC Indonesia Chairman), Norlela Suhailee, Sec. Ramon Lopez, Karen Davila, and Jay Yuvallos.

PA Joey Concepcion, Dean Pax Lapid, Thomas Suhartono (ASEAN BAC Indonesia Chairman), Norlela Suhailee, Sec. Ramon Lopez, Karen Davila, and Jay Yuvallos.

Dr. Ciel Habito, PA Joey Concepcion, Sec. Ramon Lopez, Sen. Bam Aquino, Gov. Nestor Espenilla, George Barcelon.

Dr. Ciel Habito, PA Joey Concepcion, Sec. Ramon Lopez, Sen. Bam Aquino, Gov. Nestor Espenilla, George Barcelon.

Jaime Garchitorena of Credit Information Corporation joined the discussion on Money.

Jaime Garchitorena of Credit Information Corporation joined the discussion on Money.

Rj Ledesma, Usec. Nora Terrado, Sec. Ramon Lopez, Datuk Dr. Hafsah Hashim, Moe Kyaw, Reese Ruiz and PA Joey Concepcion.

Rj Ledesma, Usec. Nora Terrado, Sec. Ramon Lopez, Datuk Dr. Hafsah Hashim, Moe Kyaw, Reese Ruiz and PA Joey Concepcion.

Salve Duplito, Frans Purnama (Indonesia Microfinance Association), Sec. Ramon Lopez, Jaime Garchitorena, Nicole Paterno (1000 Angels), Griselda Santos (World Bank - IFC), and PA Joey Concepcion.

Salve Duplito, Frans Purnama (Indonesia Microfinance Association), Sec. Ramon Lopez, Jaime Garchitorena, Nicole Paterno (1000 Angels), Griselda Santos (World Bank – IFC), and PA Joey Concepcion.

Usapang Marketing: How to Sell your Brand

July 21st, 2017

Radio Synthesis 13 Usapang Marketing
On July 19, 2017, Go Negosyo sa Radyo (GNSR) hosts Sen. Bam Aquino & DJ Cheska San Diego-Bobadilla were joined by Carlo Calimon of Startup Village and Junie del Mundo, Chief Executive of EON Group. For this episode, they shared some insights, experiences, and tips on communicating about brands and products.

Carlo Calimon

Carlo Calimon

Carlo Calimon of Startup Village is also a Go Negosyo Angelpreneur and the Director of Let’s Go Foundation (Leading Entrepreneurs Towards Seizing Global Opportunities). Startup Village is an idea stage incubator who assists starting entrepreneurs turn their ideas into reality. Most of those in the Village are into mobile apps.

In a technically and digitally advanced generation, are there still a lot of ventures who create buzz without the use of Digital Communication and Online Marketing? Mr. Calimon believes that promotions could be effective online, offline, or through a combination of both; but this will highly depend on the customers or the market. When delivering a message, it’s important to know whom you are speaking to and where they are.

Junie del Mundo

Junie del Mundo

Junie Del Mundo of EON Group also shared his expertise in public relations (PR), marketing, advertising, and more under the umbrella of communications. In the radio show, he acknowledged that the digital space, specifically Social Media, is the cheapest medium to promote a brand; but the message being delivered is still the most important element. Different mediums should be used for different messages aimed at different target markets. Aside from creating buzz, Mr. Del Mundo also acknowledged the importance of Community Management as a way of following up and building relationship with the market. In all of these, he highlighted that consistency is the key in establishing a brand. Because Filipinos are personal and relational, delivering messages in the form of stories is also effective.

During their discussion, Sen. Bam Aquino asked the guests, “What are the three common mistakes of startups?”

For Carlo Calimon, these are:

  1. “My idea is the only one and is the best in the world.” Some entrepreneurs are too in love and attached to their ideas and forget that it’s important to open those ideas to others for it to be improved and executed excellently.
  2. “The journey is easy.” In reality, it’s going to be a tough drive.
  3. I can’t start because I don’t have money.” On the issue of finances, Mr. Camilon voiced that money would be available if you can convince investors that your venture is worth it.

For Junie del Mundo, the idea of “One size fits all” is a common PR Mistake. Most people think that the only subjects for communication are the customers, but they don’t realize the need to effectively communicate with employees, financers, and other stake holders as well. Another blunder is thinking that “PR and Advertising are the same”, when it actually is not. Not all PR challenges could be solved by an advertisement. PR is a long form, while ads are more compact. More advertising agencies are now going digital, and with a multi-channel communication like this, there is more space for “noise” or intervening variables but also more room for brand establishment and promotion opportunities.

Our First Year with President Duterte

July 20th, 2017

prrd-jac
When President Rodrigo Duterte was appointed as the 16th president of our country, many countrymen hoped for change that would make our country great again. It is an understatement to say that 2016 has been eventful because of the new administration. I myself, was amazed by the fast developments we have achieved so far.

Aside from its strong commitment to end drug-related activities nationwide, President Duterte made actions in removing corruption in the government and building closer ties with different countries. With this, the President received a high satisfaction rate from many Filipinos.

My office as the Presidential Adviser for Entrepreneurship has been widely cooperating with the President’s socio-economic development plans. It was August 2016 when we, in partnership with the Department of Trade and Industry led by Sec. Ramon Lopez, launched the nationwide mentoring program called Kapatid MENTOR ME that aims to help micro and small entrepreneurs scale up through weekly coaching and mentoring with entrepreneur-mentors and business experts held in the different Negosyo Centers. We have reached all 16 regions and have certified more than 400 mentors who dedicatedly teach and guide our MSMEs. For the 4th quarter of 2016 alone, more than 200 MSMEs have graduated from this 10-week module. We are continuously reaching more MSMEs in cities and provinces.

We are inspired to know that we have helped many micro-entrepreneurs. Some of them, after having graduated from the Mentor ME program, have become mentors themselves. While managing their business, they are also helping their fellow entrepreneurs through mentorship.

We have recently partnered with Sec. Manny Pinol and the Department of Agriculture to bring mentorship in the agriculture sector. In fact, yesterday was the first launch of the Kapatid Agri Mentor ME program in Tacloban. There were many agri-entrepreneurs and farmers who attended the first roll-out.

Through the partnership with DTI and DA, we are providing financial assistance and mentoring to our MSMEs.

It so happened that we are hosting the ASEAN’s 50th year and I was appointed as the chairman of the ASEAN Business Advisory Council, the private sector counterpart of ASEAN which President Duterte chairs.

The ASEAN BAC supports the government’s theme “Partnering for Change, Engaging the World” by applying the same principles. We have come up with the theme, “Partnering for Change, Prosperity for All” because we believe that prosperity for all is not just for the upper or the well-privileged classes. Prosperity for all is engaging all ASEAN members from micro level to macro.

Last April 28, we organized the ASEAN Prosperity for All, the first summit focused on MSMEs in trade, services, and agriculture. Malaysia and Thailand’s Prime Ministers attended the one-day summit which highlighted the MSMEs in the ASEAN platform. Economic ministers of Myanmar and Cambodia were also there to provide statements of support for the MSME development. 

  

Additionally, in order to bring mentorship to a bigger scale, ASEAN BAC also prioritized mentoring as the key agenda for this year. The ASEAN Mentorship for Entrepreneurs Network (AMEN) will be the largest pool of mentors across the region which will assist and develop teaching modules for MSME development. 

  

Proving that the private sector is one with the government, we also convened a national initiative through the Alliance Towards Prosperity for All, an alliance of Philippine business organizations and chambers which will closely work with the government not just for MSME development but also for poverty alleviation. Adopting the ‘big brother’ concept, the Alliance will help strengthen the public-private partnership for our fellow entrepreneurs. 

  

We are also proud to share that in our first year we have made contributions to worthy humanitarian efforts. Last December 2016, with President Duterte as the guest of honor, we launched the Negosyo Para Kapayapaan sa Sulu which aims to bring peace and socio-economic developments to the province with the help of the big brother companies who supported and funded livelihood programs, housing projects, and other infrastructure. We recently turned over the first Kapatid Village located in Jolo, Sulu. 15 families were given new homes, hoping that they will continue to look for ways to better their lives.

When the Marawi war broke out, we cannot just watch the news for updates. We immediately asked the help of our Kapatids to extend support and assistance to the displaced Maranaos. We were sending boxes of clothes, food and water, mats and blankets, and medicines. We also extended the support to our brave men in uniform deployed in Marawi who sacrificed their lives to protect our people. Our troops received care packages which contain their everyday needs and letters of encouragement.

Next week, we are handing out financial assistance to the bereaved families of the fallen heroes. We cannot do this without the support and camaraderie of the whole Go Negosyo Kapatid private sector community. We are one with the government in bringing prosperity for all Filipinos.

There are more things to do. We are just in our first year working with the Duterte administration. We are glad to collaborate more on development programs that will bring better lives to our countrymen. 

7Ms Broached in ASEAN 2017 MSME Development Summit

July 19th, 2017
ASEAN 2017 MSME Development Summit Keynote Forum: Promoting MSMEs for ASEAN Prosperity. In photo (L-R): Anthony Pangilinan (moderator), ASEAN BAC Chair Joey Concepcion, Datuk (Dr.) Hafsah Hashim (CEO, SME Corporation Malaysia), Sen. Migz Zubiri, Kurt Wee (President, Association of Small & Medium Enterprises Singapore) and Bangko Sentral ng Pilipinas Governor Nestor Espenilla, Jr.

ASEAN 2017 MSME Development Summit Keynote Forum: Promoting MSMEs for ASEAN Prosperity. In photo (L-R): Anthony Pangilinan (moderator), ASEAN BAC Chair Joey Concepcion, Datuk (Dr.) Hafsah Hashim (CEO, SME Corporation Malaysia), Sen. Migz Zubiri, Kurt Wee (President, Association of Small & Medium Enterprises Singapore) and Bangko Sentral ng Pilipinas Governor Nestor Espenilla, Jr.

As the Philippines steers ASEAN this year, a seven-point strategy designed by DTI to empower MSMEs in 7 Ms is being adopted: Mindset, Mastery, Mentoring, Markets, Money, Machines, and Models. Each point was explored in separate panel discussions during the ASEAN 2017 MSME Development Summit with the theme, “The 7Ms Towards Shared Prosperity in ASEAN”. This was held last July 14, 2017 at the Philippine International Convention Center (PICC).

At the core of the ASEAN Economic Community (AEC) agenda are MSMEs, mainly because of its number. In the Philippines, 99.5% of establishments as of 2015 are micro, small, and medium enterprises (MSMEs). For the ASEAN region, MSMEs account for 95-99% of existing business establishments. With MSMEs being the majority, the Philippine government, in the figure of DTI, is convinced that in order to achieve prosperity for all, the “bottom of the pyramid” as DTI Sec. Ramon Lopez described it in his keynote address, should be reached and empowered. During the Keynote Forum in the Summit, ASEAN BAC Chair and Presidential Adviser for Entrepreneurship Joey Concepcion expressed that “the pathway of DTI’s 7Ms is the right approach.”

Department of Trade and Industry Secretary & ASEAN Economic Ministers Chair Ramon Lopez delivers keynote message.

Department of Trade and Industry Secretary & ASEAN Economic Ministers Chair Ramon Lopez delivers keynote message.

ASEAN Business Advisory Council (ASEAN BAC) Chair Joey Concepcion.

ASEAN Business Advisory Council (ASEAN BAC) Chair Joey Concepcion.

Session M1 had Mindset as its banner with the topic, “Promoting MSME Development Mindset.” Coming from the idea that mindset change is the starting point for building the right entrepreneurial attitude, the panelists discussed the extent of government efforts, the need to challenge the status quo, some key attitudes for success, and the use of social dialogue in changing mindsets.

In Session M2 & M3 which was on Mastery and Mentoring, the panel touched on the ASEAN Business Advisory Council’s mentoring initiative under the Philippine Chairmanship called the ASEAN Mentorship for Entrepreneurs Network or AMEN. Mr. Francisco “Dean Pax” Lapid, who also served as one of the panelists presented a synthesis of his PhD Research about “Teaching Entrepreneurship with Purpose” which is aligned with the 2Ms of the session. The value of self-mastery along with learning and working together were also highlighted.

Session M4 on Accessing Domestic and Regional Markets tackled how MSMEs can access markets through ecommerce, brand establishment, partnering with large enterprises to reach the mainstream market, and some other existing initiatives such as Trade Fairs.

Session M5 was about Overcoming Money Hurdles, which panelists recognize as the biggest challenge in starting and sustaining a business. This session covered alternative sources of financing.

To complete the discussion on the 7Ms, Session M6 & M7: covered Machines and Proactive Business Models Toward Productive and Responsive MSMEs. The value of collaborating small and large enterprises was brought up in the discussion. The role of internet, technology, and franchising in the development of MSMEs also came to light. At the end of the day, it’s not entirely about what is being used, but also relevant is how these innovations are being used for the benefit of MSMEs.

After the sessions on the 7Ms, Dr. Cielito Habito, Chief of Party of the USAID TRADE Project, delivered a synthesis of the outputs from the other sessions including an action plan for the holistic development of MSMEs in the Philippines and in the ASEAN region.

“The future of MSMEs is the future of ASEAN,” said H.E. Winichai Chaemchaeng, Thailand’s Vice Minister of Commerce. This is why so much is being invested as we aim for Prosperity for All.

Dr. Cielito Habito, Chief of Party, USAID Trade-Related Assistance for Development (TRADE) Project.

Dr. Cielito Habito, Chief of Party, USAID Trade-Related Assistance for Development (TRADE) Project.

ABA Awardees Share Valuable Takeaways as Scholars to AGLP

July 17th, 2017

photo1
The ASEAN Global Leadership Program (AGLP) 2017, held last May 8 to 12, is designed for senior management of Southeast Asian countries as a crash course on relevant insights on Globalization, Innovation, Entrepreneurship and Leadership. With the theme “Shaping our Future as Leaders of Innovation” 38 senior executives, three of whom were scholars to the program, took part in lectures, exposure trips, and discussions hosted by SRW&Co. and UC Berkeley Haas School of Business. Founder & Managing Director of City Mart Win Win Tint (Myanmar); Director of VG Offshore International Containers Anusia Ramasamy (Malaysia); and Founder & CEO of Zeenoh, Inc. JD Abenaza (Philippines), were the three awardees of the scholarships as recent winners of the 2016 ASEAN Business Awards. The three scholars participated in a moderated panel discussion and shared their experiences and insights as innovators and entrepreneurs in their respective countries.

Abenaza shared that as the only Filipino in the program, he was able to appreciate the business diversity across the ASEAN region. “It gives me a lot of insights on how to think globally and thrive at the ASEAN level.”

Abenaza also elaborated on the highlights of the program— “We were fortunate to have a distinguished faculty from UC Berkeley’s Haas School of Business led us deep into innovation’s key drivers namely, experimentation, global and local trends, customer centric product and service design, collaboration, and culture.” He reflected that the program allowed him to have an overview on the new trends and technology happening in the world. “It gives me more ideas. When I go back home I can enable all the businesses that I started in terms of research and development. I have a clearer idea of the innovative technologies that I will pursue.”

photo3
photo2

Ramasamy on the other hand felt that the program came at the right time for her and her organization. “Why I say it came at the right time is because the industry I am in is in a crisis right now.” Ramasamy shared that at a lecture in the program, one of the directors told them not to wait to do things out of desperation, but to do them out of aspiration. “At the moment in my organization, we are doing things out of desperation — we wanna do something new, do something great. That lesson was an eye-opener for me because it made me look and think ‘is this the right thing to do for our organization? Are we putting our people into the right direction?’”

Tint was enthusiastic about how the program was located in Silicon Valley, which she sees as the center of innovation in the world. “Seeing how fast innovations are happening and trends are changing — the knowledge and insights have given me a good sense of urgency that I will be bringing home with me. This is an unforgettable week for us.”

Overall, Abeneza says that he highly recommends the program as it will help one to become a world class and competitive business leader. Ramasamy also encourages others to join in. “Every individual who is running an organization—whether the CEO or an engineer—should be sent to such programs to open their minds, to look at a different perspective, and to look at what’s happening in the world.” Tint emphasized how value-adding the program is to business leaders. “We really see what’s happening out here in Silicon Valley and how it’s going to impact us in the near future. Senior leadership in companies need to know about these things to bring the needed change for their company.”


ABA 2017 Footer 600x106
Since its establishment by ASEAN Leaders in 2003, the ASEAN Business Advisory Council (ASEAN-BAC) has been active in promoting public-private sector partnership and consultation to assist the integration of an ASEAN Economic Community (AEC) by 2017. In its efforts to bridge ASEAN Governments with its private sectors, the Council launched the ASEAN Business Awards (ABA) in 2007 to give recognition to enterprises that have contributed to the growth and prosperity of the ASEAN economy.

Join this year’s ASEAN Business Awards! Application Period: March 15 – July 30, 2017.  For more information about the ASEAN Business Awards 2017, please visit  www.aba2017.com

Henry Lim Bon Liong’s Hybrid Rice Venture Won Him an ASEAN Business Award

July 14th, 2017

When I first ventured into the rice business, I did not even know how much a kilo of rice costs. Now SL Agritech is the largest in the industry.” Henry Lim Bon Liong

Henry Lim Bon Liong is a venerated business icon whose success came from his own hard work and relentless entrepreneurial spirit. The head of the Sterling Group of companies, Lim Bon Liong’s key leadership and decision-making has led the group to secure its place as a market leader in their diversified ventures. Most recently, the group’s venture into agriculture has won the praise of local and international institutions, with the Manila Standard even hailing him as the “Bill Gates of hybrid rice”.

Henry Lim Bon Liong won the ASEAN Priority Sector Excellence Awards for Agriculture in 2015 for the performance of his company SL Agritech.

Henry Lim Bon Liong won the ASEAN Priority Sector Excellence Awards for Agriculture in 2015 for the performance of his company SL Agritech.

Lim Bon Liong was featured in Go Negosyo’s 10th year anniversary publication of Joey Concepcion’s 50 Inspiring Entrepreneurial Stories. In it, Henry Lim Bon Liong his untimely assumption of his father’s role at the helm of the company due to an unfortunate accident. At a young age, Lim Bon Liong was able to lead the once humble book store and photo business, into a thriving paper and notebooks manufacturer.

Lim Bon Liong shared that the company was able to stay ahead of their competition due to the quality and originality of their designs. Went most of their competitors focused on what was trendy, their company decided to invest in great design. This eventually led Sterling Paper products to be exported abroad.

However, it wasn’t Lim Bon Liong’s Sterling Paper or even his next venture, SL Properties, that led him to be one of the most talked about billionaires in the country. In 2000, Lim Bon Liong was inspired to launch SL Agritech in a bid to make the Philippines self-sufficient through hybrid rice, which he first learned about from China. SL Agritech was an ambitious project — one that required much research and resources from the Sterling Group with a high chance of not getting any returns for a long period of time. However, it was a risk that paid well eventually as SL Agritech eventually hit its winning rice variety — the SL-8H. This variety of rice is able to produce four times the national average of 3.3 metric tons per hectare at a whopping 14 metric tons per hectare.

From his interview in the Manila Standard, Lim Bon Liong shares about the struggles of SL Agritech is paving the way for the Philippines to become self-sufficient and eventually, a net exported in the coming years. “It was never easy, how we got we are now. Especially, when we ventured into agriculture. Money was not the only thing invested. Pain, frustration and hardships were on the top of the list. But basically frustration. When I bought the 40-hectare property in Laguna for the needed research facility, I almost backed out. P100-million [investment] for a 40-hectare land, that was really too much that time. But I bit the bullet,” said Lim.


ABA 2017 Footer 600x106
Since its establishment by ASEAN Leaders in 2003, the ASEAN Business Advisory Council (ASEAN-BAC) has been active in promoting public-private sector partnership and consultation to assist the integration of an ASEAN Economic Community (AEC) by 2017. In its efforts to bridge ASEAN Governments with its private sectors, the Council launched the ASEAN Business Awards (ABA) in 2007 to give recognition to enterprises that have contributed to the growth and prosperity of the ASEAN economy.

Join this year’s ASEAN Business Awards! Application Period: March 15 – July 20, 2017.  For more information about the ASEAN Business Awards 2017, please visit  www.aba2017.com

 

ASEAN 2017 Dialogues: Business Beyond Borders

July 14th, 2017

19575081_334707850296963_8572194943817457751_o
photo1

For the second installment of the ASEAN Dialogues’ three-part forum and live webinar, the focus was on the region’s Economic pillar.

Mr. Gil Gonzales, Executive Director of the ASEAN Business Advisory Council led the discussion on MSMEs together with Ms. Sherill Quintana, Founder and President of Oryspa Solutions Inc. To talk about Start-ups and Innovation, they were joined by Atty. Kristine Alcantara, Policy Consultant and Program Director of the Startup Ecosystem Development Program and Mr. Jose Avelino Flores, Co-founder and President of Plug and Play Technology Center. Dr. Neil Adrian Cabiles and Ms. Katrina Luna Abelarde also let us through the ins and outs of Trade and Investment.

ASEAN Business Advisory Council (ASEAN BAC) Executive Director Gil Gonzales.

ASEAN Business Advisory Council (ASEAN BAC) Executive Director Gil Gonzales.

Before dwelling on MSMEs, ASEAN BAC Executive Director Mr. Gil Gonzales gave a brief background about the council and how the Philippines is taking the lead this year. The ASEAN BAC exists to give advice and policy recommendations but Gonzales shared how the council now goes beyond that with what he called the “Legacy Projects” or projects that would be sustained even after the term. One of these is the Roll On Roll Off or RORO which serves the purpose of marine connectivity. With RORO, the usual 3-day travel time could be cut off to 4 hours. The next project aims to connect Batangas to China and Vietnam, which is part of the blueprint for the 2025 Vision.

“Partnering for Change, Prosperity for All” – As he highlighted this year’s theme in the council, Gonzales shared, “Prosperity for all comes at a very opportune time. This inward thinking or protection is coming back again and being revived; simply because over the years, globalization has not been inclusive. It has not touched the lives of the ordinary people.” Efforts are now being made more relevant by focusing on the MSMEs “because they are the base of the economy, they have the most number of enterprises…”

The greatest challenge for MSMEs, as Gonzales recognized, is scaling up. His discussion on how MSMEs could be empowered revolved around three main points. First is identifying the challenges, then engaging with the ASEAN Economic Community or the AEC, and  finally, to push for inclusive growth.

  1. Identifying the Challenges. For the Philippines, our major concerns involve access to finance, markets, innovations, capacity building, and platforms. There have been numerous efforts to address these concerns and one of them is the AEC, which brings us to point number 2.
  2. Engage the ASEAN Economic Community (AEC). At the core of the AEC is the vision to increase trade, investment, and job creation. Gonzales pounded on how AEC helps one gain access to platforms by connecting with peers in the ASEAN. He adds, “If you’re not convinced that AEC is the way to go, then you’re missing a lot of opportunities.”
  3. Encourage Inclusive Growth. “In AEC, the counterpart of the ‘build, build, build,’ is ‘markets, markets, markets’!” he said as he highlighted platforms even more. Aside from the AEC and mentoring initiatives, pushing for inclusive growth through inclusive business models introduce platforms for MSMEs. While encouraging large enterprises to have MSMEs as part of their value chain, Gonzales said, “Inclusive business is not like a CSR… it should make economic sense.” To introduce MSMEs to the market, Gonzales says that such enterprises should be married to large enterprises because that’s where the market is.

Ms. Sherill Quintana, who used to be a micro-entrepreneur in Laguna is now an award-winning entrepreneur who has ventured abroad. But Quintana isn’t taking all the credit for her success; she acknowledges game-changing roles that government initiatives played. Aside from DTI’s assistance, DOST also aided her business by allowing her to loan without interest in order to buy machines for production. DOLE also made a significant contribution to their success by holding training programs for their staff. These are only some of the many programs that are geared towards supporting and building up MSMEs.

Founder and President of Oryspa Solutions Inc. Sherill Quintana.

Founder and President of Oryspa Solutions Inc. Sherill Quintana.

Quintana agrees with Mr. Gil Gonzales on the importance of MSMEs because of its number. She expounded on the impact of these enterprises in employment through what she called the “multiplier effect.” Imagine small enterprises hiring 10 to 100 people, then a thousand small enterprises could employ up to 10,000 Filipinos. Since MSMEs are already in the supply chain, Quintana also echoed the idea that nurturing products of these local enterprises rather than importing would significantly benefit our economy.

As Gonzales highlighted how the AEC helps MSMEs, Quintana shared the value of maximizing existing programs, services, and initiatives of the government and following protocols that aim to guide and set MSMEs up for long term success.

The ASEAN 2017 Dialogues: “Business Beyond Borders” was held last July 11, 2017, 3:00 to 5:30pm at the AIM Building in Legazpi Village, Makati City and aired a live broadcast at ASEAN 2017’s official Facebook page. The next installment will be on July 31, 2017 with the theme, “ASEAN Identity.”