September 15, 2012 – The Chinoy TV, the only trilingual telemagazine show in the Philippines, in cooperation with Go Negosyo, Multiply.com, Philippine Franchise Association, Mansmith and Fielders, and the Alliance of Filipino Chinese Students, gathered together the competitive students from eight recognized colleges and universities in the country for the first round of the Chinoypreneur 2012 held at the SM North EDSA – Annex.
After its successful debut last year, the Chinoypreneur goes bolder with its aim of promoting youth entrepreneurship and helping enterprises owned by Filipino-Chinese or “Chinoys” to improve by equipping them with more extensive knowledge on Marketing, Product Development, Human Resources, Information Technology and other facets necessary in addressing their current challenges and bringing their businesses to greater heights.
For the second leg, participating schools are the De La Salle University, University of Santo Tomas, Ateneo De Manila University, Chang Kai Shek College, University of the Philippines, University of Asia and the Pacific and the Philippine Christian College.
The Chinoypreneur Round 1 is the immediate follow through of the Chinoypreneur Day, where the participant learned the essentials and basics of entrepreneurship from the seminars conducted by experts and Go Negosyo Angelpreneurs such as Josiah Go, Randell Tiongson, Paulo Tibig and Michaeal Angelo Lobrin. In this round, they will apply their learnings from the said event. Each team was assigned to an enterprise for them to study and analyze for improvement. The four partner businesses were Whoops, Party Shots, Little Arts Ville and Fruit Magic. The study and analysis were presented to the Board of Judges – Joselito Samson, Senior Operations Consultant of Francorp Philippines, Henry Lim Bon Liong, Chairman and CEO of Sterling Group of Companies, Mylene Abiva, President and CEO of FELTA Multi-Media Inc. and Go Negosyo Angelpreneur, and Josiah Go, resident judge and Chairman and Chief Marketing Strategist of Mansmith and Fielders, Inc. Joining the judges in the panel were the owners of the partner businesses.
All teams did a great job of identifying and demystifying the challenges of their respective partner-business. Backed up by the expertise of the judges, their studies get better as they move towards the Cinoypreneur 2012’s noble goal.
The Round 1 winners are the CKSC, UP and PCC teams. As part of this round’s prize, they will be spending quality time with Gerry Chua, Owner of Eng Bee Tin, Inc. and a successful Chinoypreneur.
The Chinoypreneur Round 2 is scheduled to happen on October 6.
By: Ann Margaret Antonio