Archive for April, 2013

Register to Go Negosyo’s MBA Program on Franchising (May 16, 2013)

Friday, April 26th, 2013

Meet the Masters of Franchising

16 May 2013 | RFM Auditorium, Sheridan cor. Sts. Mandaluyong City

It shall be a four-hour training on the basics of franchising. This learning opportunity is intended for aspiring entrepreneurs who are eyeing to get a franchise business and practicing entrepreneurs who would like to convert their businesses into a potential franchise. Learn how brands like Mang Inasal, GotoKing, and Potato Corner started small and now invading international market.

ο Aspiring entrepreneurs who would like to learn more about franchising as a business model
ο Aspiring entrepreneurs who are thinking of getting a franchise business
ο Those with existing businesses who would like to expand their knowledge about business models and business operations
ο Seasoned entrepreneurs who want to know the process and requirements of transforming their existing businesses into a franchise
ο Aspiring and practicing entrepreneurs who would like to know more about practical experiences to be shared by franchisees and franchisors themselves


butz bartolome

Armando O. Bartolome is the president of GMB Franchise Developers Inc, a pioneer franchise development company established since 1993. The company has assisted numerous entrepreneurs whose brand names are now known in the country. Some of these brands are like Generika Drugstore, Gingersnaps, Fiorgelato Ice Cream, Laybare, Lots A Pizza, Bayad Center of Meralco, MangInasal, Brothers Burger, Ahead Tutorial and Review Center, FreskaIlonggo Seafood, Julies Bakeshop and a host of 326 other brands.

The many clients he mentored dubbed him as the Philippines’ Franchise Guru. He is one of the chosen Angelpreneurs of Go Negosyo. The Guru is also the resident consultant writer of Entrepreneur Magazine. Bartolome’s latest book “Is Franchising For You?” is a guidebook with numerous steps to help people wanting to invest the right way in a franchise business. Initially the book was only available during his speaking engagements. Today the book is available in Amazon and ITunes. Limited copies may be purchased during this speaking engagement. He has a regular weekly column “Franguru Speaks” every Monday in Business Mirror.


1:00 PM Registration
2:00 PM Franchise 101 by Mr. Armando O. Bartolome
3:00 PM Meet the Franchisers/ Testimonials

Fiorgelato : Mr. Ricardo Z. Cuna, CFE, President*
Lots’ A Pizza : Mrs. Teresita L. Ngan Tian, President*
Peanut World : Mrs. Josie C. See, President
Big Apple Express Spa : Mr. Victor M. Fernando, Franchise Director, Owner
Crystal Clear : Mrs. Cyd B. Bascar, COO*
Acqua Suisse : Mr. John Chung, President*
Sweet Corner : Mr. Voltaire B. Magpayo, President*
Generika : Mr. Teodoro Ferrer, President
Serenitea : Ms. Juliet Herrera, President

Presentation of AFFI Members Franchise Investment Costs

3:30 PM Breakout Sessions with Franchisers and Audience
Raffles and Other Announcements
5:00 PM Culmination

Moderator: Mr. Armando O. Bartolome


ο Basics of Franchising
ο Franchising as a Tool
ο Checklist if Your Business is Franchiseable
ο Choosing the Right Franchise Brand for You
ο Qualities of a proven Franchise Brand
ο Understanding Franchisee- Franchiser Relationship
ο Secret of a Successful Franchisee
ο Avoiding Franchise Scams

Learning fee is One Thousand Five Hundred Pesos Only (P1,500.00) to include one (1) GoNegosyo book (8 Simple Secrets of Raising Entrepreneurs or 21 Steps to Start Your Own Business), and a Certificate of Completion.

Regular Rate : P1,500.00
Early Bird : P1,200.00 (on or before May 6)
Student Rate : P1,000 (with valid school ID)

In case of Refunds, cancellation, and substitution:
ο Refunds will be honored if we received a written notice of cancellation 30 days prior to the event and must be emailed at
ο Cancellation received less than 30 days prior to the event will be charged 20% of the total learning investment fee while those received one (1) week prior will be charged 50%.
ο Refund is unacceptable made for cancellations after the stated deadline.
ο Substitution is possible but only upon the advice of the original attendee. The original participant can email the details of the representative.
ο Reminder: As proof of payment, please present your deposit slip at the registration booth.





Address: 9/F RFM Corporate Center, Pioneer cor. Sheridan Sts., Mandaluyong City
How to Get there: From north bound EDSA, turn right to Pioneer. You will find a 7-Eleven and Joey Pepperoni on the ground floor.
Parking: There is parking for TOSP guests behind the RFM building. There is a gate located beside 7-Eleven or you can turn right on Sheridan St. and you’ll find the parking entrance on the left side.



MR. KITS SAMANIEGO, Programs Development Officer
Philippine Center for Entrepreneurship – Go Negosyo
Program Development Unit (GoNegosyo Academy)
(02) 637.9229/ (02) 6318101 loc 7106


Register online by clicking HERE.

A Sonny Future in Entrepreneurship

Thursday, April 25th, 2013

As the midterm election draws near, the call to vote for the most deserving candidates becomes stronger. We needed people who can help us sustain the positive economic climate that we are having. We knew that the backbone of our economy is the MSMEs, but aside from their innate entrepreneurial mindset, they will need a legislator who can push for laws that will make success easier for them to attain.

Sonny Angara
I came across Sonny Angara during our Technopreneur summit last January, and I really find his track record quite impressive. As he runs for a higher position this coming elections, I asked him what is in store for the micro, small, and medium negosyantes should he get elected. Let me share you his answers. (more…)

2nd Juniorpreneur Summit Workshop a success!

Friday, April 19th, 2013


The Philippine Center for Entrepreneurship – Go Negosyo partnered with Junior Preneur to hold the second run of the Juniorpreneur Summer Workshop and Bazaar last April 14, 2013 at People’s Village, Tiendesitas. 500 participants from different parts of Metro Manila took part in the event.


According to Cherry Genato, Director and Founder of Junior Preneur, this year’s summer workshop has created a more exciting entrepreneurial program for the young kids. With the theme “Learn. Earn. Share.”, the event aimed to let every kid learn the process of enterprising through actual experience. There were 47 booths that are managed by the kids while the workshops were ongoing.The different workshops included cooking sessions, music and voice lessons, talks about entrepreneurship, and sports workshops which included table tennis and volleyball.




Fourteen-year-old Chef Jobim Jalbuena who was representing Max’s Restaurant taught the kids how to make pizza pandesal and chocolate crinkles. Meanwhile, the music and voice workshop was spearheaded by Ben Carrera of Yamaha School of Music. Representatives from Britesparks International School gave the kids an insight on retailing and finance. Meanwhile, the sports workshop was led by coaches and athletes of the Milo Sports Clinic.

Outstanding juniorpreneurs received special awards at the closing ceremony.

Go Negosyo partners with DLSAA, PFA, and AFFI in mounting Bullseye! Ignite Your Business Animo

Friday, April 19th, 2013

The De La Salle Alumni Association (DLSAA) in partnership with Philippine Center for Entrepreneurship – Go Negosyo, Philippine Franchise Association (PFA) and Association of Filipino Franchisers Inc. (AFFI) held its foremost run of Bullseye! Ignite Your Business Animo last March 16, 2013 at the Henry Sy, Sr. Hall, De La Salle University.


In his opening remarks, DLSUAA President Johnny Sy said that being businessmen is an answer to this country’s economical challenges and the programs and projects related to uplifting entrepreneurship must be supported. Event Chairman Herbert Tuazon added that Bullseye! aimed to challenge Lasallians to hit their own bull’s eye in their chosen enterprise.

Bullseye! was participated by the alumni community of DLSU, students, faculty members, parents, and people from other La Salle schools like College of Saint Benilde and De La Salle Antipolo. There were also around 30 exhibitors representing different companies who participated. The event featured inspiring Filipino entrepreneurs and entrepreneur advocates from the Go Negosyo community, namely Prudencio Garcia, Johnlu Koa, Ramon Lopez, and Michael Angelo Lobrin. After the talks, a panel discussion followed where the participants get to ask questions to the speakers.

Mekeni Food Corporation President Prudencio Garcia shared the inspiring story of how Mekeni started from their backyard and how his father pushed them to never give up the business, especially for their employees who were victims of the Pinatubo eruption in 1991. French Baker CEO Johnlu Koa talked about taking risks in order for the business to expand. He also shared how is he greatly influenced by the people that he met throughout his entrepreneurial journey, like Mr. Henry Sy. Meanwhile, Go Negosyo Deputy Executive Director Michael Angelo Lobrin talked about mastering self, opportunity, and set-up in order to be successful in business and in life.




A panel discussion followed, which featured Garcia, Koa, Go Negosyo Executive Director Ramon Lopez, James Alenton of Bigasan Ko, Jerry Ilao of Ink-All-You-Can, Teresita Ngan Tian of Lot’s A Pizza, Voltaire Magpayo of Sweet Corner and Rosanna Llenado of Ahead Tutorial & Review Center Inc.


The program was hosted by RJ Ledesma, a Go Negosyo advocate, entrepreneur and alumnus of De La Salle University Taft.


Go, Isuzu! Let’s Go Negosyo!

Friday, April 19th, 2013

Isuzu Truck Promo

Attend the 3rd Negosem Basics on May 24!

Friday, April 19th, 2013

calendared on May 24, 2013


Do you have what it takes to be a negosyante’? WOULD YOU LIKE TO know the FUNDAMENTALS of starting a business? Do you want to be inspired to take that first step in establishing your own enterprise? DO YOU HAVE AN EXISTING BUSINESS BUT FEELS YOU NEED TO REVIST AND BE RE-ORIENTED ABOUT THE ‘BASICS’ OF PAGNENEGOSYO?

Learn Key Negosyo Concepts and Principles from Go Negosyo Mentors and Be More Informed About Running Your Business!
Take part in the third run of NEGOSEM Negosyo Basics for the year 2013 on May 24! Learning Fee is PhP600.00 ONLY, inclusive of two seminar topics, one talk primer on Go Negosyo as an advocacy, Certificate of Attendance, Go Negosyo’s bestselling book 21 Steps on How to Start Your Own Business OR 8 Simple Secrets to Raising Entrepreneurs, and a chance to interact with likeminded individuals who are either aspiring to start their own enterprise or those who have already started and looking for ways to level up!


negosyo academyThe NEGOSEM Negosyo Basics is one of the three programs under the Go Negosyo Academy. It is a four-hour seminar that tackles the fundamentals of venturing into business with dedicated discussions on Cultivating a Positive Attitude and Enterprising Mindset as Key Ingredients to Business and Life Success & Strategies on Spotting Business Opportunities and Product Development and Marketing.

Date     :           May 24, 2013 Friday
Time    :           1:00PM (Registration- Walk in) 2:00PM – 6:00PM (Program Proper)
Venue :     RFM Auditorium, G/F RFM Corporate Center, Sheridan cor. Pioneer Sts. Mandaluyong City
Register now and avail a discounted rate. Pay only P500.00 if you pay today or before May 10, 2013, Friday.

We welcome NGOs and LGUs! Participating groups from NGOs and LGUs will only pay P300.00 each!

Cut-off of all registrations will be on May 21.

For more information about Go Negosyo NEGOSEM BASICS, call 02 637-9229 | 02 637-9347 | 0916 2234644 or visit and

For individual participants, register ONLINE HERE.
For LGUs and NGOs, register ONLINE HERE.
To download the FAQ SHEET, click HERE.
To download the WORKING PROGRAM, click HERE.

The Bella Adventures

Thursday, April 18th, 2013

Every year, we move around during the summer time to see the different Philippine islands. April and May are the months when the seas are calm and the weather is hot, which makes it ideal for us to visit the country’s best islands. This has been an annual event for our family to bond together. Most of my children have learned how to scuba dive through the years, except for our youngest. Last year, our trip took us to Cebu, Cabilao, Bohol, Balicasag, and Oslob. This time, our locally-made dive boat named after my daughter Bella took us to Coron, Busuanga, a place which we last visited seven years ago. But this time, we included the Calamianes islands in our itinerary.

We have three other groups joining us in this year’s trip. First-timer Lizette Cojuanco managed well in staying at sea in a liveaboard dive boat together with her dive expert husband Mikey and their son, who enjoyed the underwater experience and the majestic scenery of the islands. We met up with Philip and Sandy Romualdez and Dennis and Tessa Prieto-Valdes in one of the islands, and they had the same feelings about the beauty and potential of Coron and Calamianes. At night, the stars appeared so close to the water. It is quite an experience to see the beauty of how God created things, which we do not get to see back home. Being away from office to go to these islands is now possible since cell sites are available there, but you might want to bring a Globe and a Smart phone, plus the old reliable Blackberry for email. These allowed me to stay in touch with the real world back home.

The Bella Adventures


Finally, Investment Grade!

Thursday, April 4th, 2013

Finally, the country has gained an investment grade status last week. Many Filipinos do not understand how significant this rating is for our country. I myself only got to understand it well after investing in some bonds overseas; a practice which many of our countrymen do not do as they are used to invest locally in the Central Bank through special deposit accounts and other investment instruments. When the world was hit by the financial crisis in America back in 2007, the Philippine bonds were rated either as junk bonds or slightly above junk bond status, depending on the ratings agency. Before the crisis, it was quite common for people to invest in non-investment grade bonds such as ours to get higher yields. But when the financial crisis came, the non-investment grade bonds received the greatest blow, as these bonds dropped the most in value.

But in fairness to the Philippines, our bonds traded close to—or in the same value as—investment grade, even though we were not yet conferred with the status during those difficult times. From a layman’s point of view, attaining investment grade is like graduating in class with honors. Our country is now seen as more stable and reliable, with a badge of good housekeeping.  Opportunities will be far greater than before.

As early as November 2010, I predicted that we would attain investment grade status in one of my articles entitled “Victory”. But actually, one could already notice the increasing momentum in the Philippines even during PGMA’s time. Our country weathered the 2007 financial crisis pretty well. The property boom was starting and GDP was growing despite the ongoing economic disaster at that time. OFW remittances continued to grow and the peso even continued to appreciate, despite the growing concerns in the lack of transparency and good governance. Then, the coming of the new administration led by PNoy has brought in the much-needed reforms to bring about greater transparency and a real fight against corruption. This new leadership stance resonated well with investors, and soon after, his battlecry “Daang Matuwid” continued to make in-roads.

This is just the beginning of a new era for our country, particularly in our economic sector, and we owe this victory to a lot of people who worked together and did everything right. From the sound fiscal and financial reforms implemented by PNoy and his economic team, to the businessmen who invested in expanding their businesses, up to the OFWs, BPO professionals, and other service exporters who were bringing in money and helped boosted our foreign reserves—these people are the biggest contributors to this success. Today, the Philippines enjoys a fast-growing economy with close to 7% annual growth, a huge market of 100 million Filipinos, with an economic size of $315 Billion, which is now larger than other developed countries, with stronger business and consumer confidence indexes, growing international reserves and Balance of Payments levels, tamed inflation and lending rates, and strong investment inflows that should lead further to better employment and income levels.
Getting the investment grade status at a relatively short span of time is great news for many. While Filipinos rejoice at what seems to be the biggest show of confidence to us from the international community, this came as no surprise to me and to the rest of the Go Negosyo community. We have been optimistic that we will reach this milestone, and to have this blessing this early is just an icing on the cake.

But much has yet to be done. Perhaps the most important indicator that we must attain in order to say that we have succeeded is if we are able to translate these figures into actual improvement of lives, especially of those who are not so blessed and are living in poverty. I am aware that we cannot do a sudden turnaround and free Filipinos from poverty in a snap, but this investment grade status opens up a lot of opportunities for us to work on towards this goal. More investors meant more businesses; more businesses meant more jobs; more jobs meant less hungry families.

For the economic growth to really trickle down, our underprivileged countrymen should also make their move and participate in whatever way they can, to find opportunities to get employed or to start a small livelihood. As what I often say, opportunities that are to come will be greater than before, but success is only for those who want it most.  Let us make the move and want success. This is just the beginning of our country’s journey to prosperity.

Pilipinas, Now is our Time!


Monday, April 1st, 2013

Truck Promo Front Flyer 5.5x8.5in Front