For the first time on Philippine TV, viewers will see the coming together of the best and brightest entrepreneurs on a reality TV show that will link them to multi-millionaire and billionaire investors who are searching to own a piece of the next big business idea. All of them will go through a business boot camp and series of challenges for their chance to make the pitch of their lives in a once-in-a-lifetime funding round.
Entitled ‘The Final Pitch’, the reality TV show is loosely inspired by the Emmy Award-winning shows ‘Shark Tank’ and ‘The Apprentice,’ and will challenge entrepreneur contestants in the realities of scaling their existing businesses- from exploring funding options, refining their business plans, and marketing their products and services. The show is set to air on History Channel this May, 2017.
“The Final Pitch aims to help entrepreneurs find success by connecting them to investors who can finance them, and to mentors who can fine-tune their businesses—reducing risk factors and boosting growth potential and sustainability,” shares the creator and host of The Final Pitch, John Aguilar.
Entrepreneurs will go through a series of challenges that will test their creativity, motivation and character. At the same time, they will learn the secrets behind the success of their potential investors, who are also tasked to handpick the top finalists to proceed on the show.
For Jose ‘Jomag’ Magsaysay, founder of a well-loved global food brand and one of the investors on ‘The Final Pitch’, his picks for the show would be based on whether or not he can see them as future business partners. “I’m looking for people who deserve a break, as I believe in the person more than the business,” he shares.
Other investors include the multi-awarded Chairman and CEO of the Sterling Group of Companies and SL Agritech, Dr. Henry Lim Bon Liong; self-made billionaire and the youngest chairman of a publicly-listed company in the PSE, Joseph Calata; and lastly, 25-year old millennial CEO of the angel investing group MFT Group of Companies, Mica Tan.
Final Investor Slot
Aguilar reveals that the show is on the lookout for a final investor who will complete the investor panel. “The final slot should go to someone who is not just a successful business person with the capability to invest, but someone who would like to see and help other entrepreneurs succeed.”
In addition to the potential funding from the investors, contestants will receive business coaching from an esteemed lineup of mentors, who are composed of well-known business experts and inclusive business champions, namely Department of Trade and Industry Secretary, Mon Lopez; former President of MicroVentures, Inc., Senator Bam Aquino; Chairman of Start Up Village, Prof. Jay Bernardo and; President of the Ateneo Center for Entrepreneurship-Masters In Entrepreneurship (ACE-ME), Dr. Andy J. Ferreira, among others.
“The Philippines is host to so much untapped talent. With this show, we will find people who have great ideas and the willingness to overcome challenges, which are important qualities of a successful entrepreneur.” shares Aguilar. “This is also one way to help venture capitalists search for and nurture the next big business idea. We want to reinvigorate entrepreneurship in the Philippines, and rethink how we can contribute to its success.”
A Nation Building Venture
An entrepreneur himself, John Aguilar says that the show was founded on a more profound premise, which stemmed from his own experience as a young entrepreneur who put up his own business from scratch and persevered against seeking opportunities overseas.
“The intent is to help the nation through entrepreneurship, and the show does that in so many ways. First, we are helping put the idea of finding success through your own business out there in the hopes of inspiring others—especially the youth—to start their own business. Next, we are connecting entrepreneurs to potential investors, mentors and partners, and in the process, teaching viewers—who could potentially be future entrepreneurs—ways to start, improve, and grow their businesses.”
In addition, the show also promotes and showcases the value of adopting an inclusive business model, which helps alleviate poverty by creating a business ecosystem that makes the MSME (micro, small, and medium enterprises) sector an integral part of the value chain.
It is not uncommon knowledge that the Philippine economy is fueled by MSMEs. According to a data released by the Philippine Statistics Office (PSA) in 2014, 99.6% of all businesses in the country are MSMEs, which help reinforce sustainability of an economy by contributing on multiple fronts, like engaging local communities by bringing jobs to employment black spots, including in rural and far-flung areas. They also serve as valuable partners to large enterprises as suppliers and valuable providers of support services.
The Final Pitch aims to help bridge some of the sector’s major gaps by linking entrepreneurs to potential investors and imparting knowledge to them. According to Aguilar, each season of the show will have tangible and immediate results in terms of helping entrepreneurs and encouraging more people to start their own business ventures.
How to Join
To join The Final Pitch, applicants will be required to fill up and submit an online entry form to The Final Pitch via its official website www.TheFinalPitch.ph Deadline for submission of entries is until March 17, 2017. Investors interested in becoming a part of the show or investing in the entrepreneurs behind the scenes may also get in touch with The Final Pitch through through its website.
‘The Final Pitch’ is produced by Streetpark Productions Inc., the company behind the longest-running real estate and construction TV show Philippine Realty TV. For more info and for sponsorship and partnership inquiries, visit www.TheFinalPitch.ph or call 0917-8136674.